互联网思维与“48系”偶像
「她们是可面对面的偶像」
自 2012 年国内大型女子偶像团体 SNH48 （日本偶像组合 AKB48 的中国地区官方姐妹团，演出基地位于上海）出道以来，其运营方——上海久尚演艺经纪有限公司（以下简称“久尚公司”）就不断地运用互联网思维进行各方面的创新以及推广。
熟悉日本娱乐圈的读者应该比较了解 AKB48 ，她们通过固定时间地点的公共演出和首创的握手会频繁地与粉丝进行互动交流，人气迅速爆棚，多次参加被誉为“日本春晚”的 NHK 跨年晚会《红白歌合戦》，被称为“日本国民组合”。
“48系”偶像每年都有一场特别盛大的活动，也就是有关人气排名的总决选，不过成员的人气排名并不是公司内部决定的，而是通过粉丝们购买投票券投票产生。
为了今年的人气总决选中粉丝们能更方便的投票，久尚公司推出了电子版的投票券，售价为 5 元的电子票除了能给心仪的偶像投出 0.1 票外，还能获得最新单曲的数字版下载权，另外，还可以选择售价 450 元的特别版，能拥有 100 次的 0.1 票投票权利，这样一算，买后者划算不少。
在今年 1 月 31 日举行的“Best 30 年度金曲大赏演唱会”中，运营方宣布了影视企划，成立了旗下独立运营的制片公司，专门打造偶像剧和其他影视作品。就在不久前，抽中拉票综艺节目参与资格的几位成员就去到服装店、网咖以及饭店打工一天，完工后进行了个人拉票会。既然是拉票会，那么就要拉人投票对吧，这时，电子票的作用就凸显了出来。
如果没有电子投票券，在现场想让人买票的话确实比较困难，毕竟售价最低的一档 78 元一张 的CD，在不了解之前，谁会去买呢。但这一次，有了 5 元的电子票（虽然不能投上完整的一票，但是低廉的价格一定能大大降低购入门槛），即使不是粉丝，看到姑娘们的表现，加上现在移动支付的便利性，或许应该会投上 0.1 票为姑娘们加油打气吧。
在 7 月 1 日的一场常规公演结束后，运营方在剧场发表了这一届人气总决选进行到中期的排名情况。万万没想到，一年之后，同期已投票数居然比去年同期增加了 13 万票，让人更无法想象的是，第一名的得票数竟然比第二名的 1 万 2 千多票多出整整一倍！
现如今，国内也相继出现越来越多的“基于互联网思维运营”的偶像团体，久尚公司若想独吞这块大蛋糕，还是比较难。
不管怎么说，这年头，楼下的煎饼果子铺都利用 O2O（线上到线下）模式赚钱了，如果你的产品不搞众筹或者不利用互联网思维，很难让消费者开心的掏钱啊。
HelloHowdyHiyaHeyWhats upGood dayHi there very nicecool blogwebsiteweb sitesite!! GuyMan .. BeautifulExcellent .. AmazingSuperbWonderful .. I willI’ll bookmark your blogwebsiteweb sitesite and take the feeds alsoadditionally? I amI’m satisfiedgladhappy to findto seek outto search out so manynumerousa lot of usefulhelpful informationinfo hereright here in thewithin the postsubmitpublishput up, we needwe’d likewe want developwork out moreextra strategiestechniques in thison this regard, thank youthanks for sharing. . . . . .
My developer is attempting to persuade me to proceed to .net out of PHP. I’ve always disliked the thought because of the expenses. But he is trying none the less. I have been using Movable-type on several websites for approximately a year and am anxious about shifting to another stage. I have heard great things about blogengine.net. Is there a way I could move all my WordPress articles to it? Any help would be appreciated.
Excellent read, I just passed this onto a colleague who was doing a little research on that. And he just bought me lunch as I found it for him smile Thus let me rephrase that: Thank you for lunch!
It is best to take part in a contest for one of the best blogs on the web. I will recommend this web site!
Some us understand about the persuasive medium you present strong steps on this blog and therefore strongly encourage participation from other ones on this particular topic while our own child is really discovering a excellent thing. Have fun with the remaining portion of the entire year.
Nice post. I learn something more difficult on different blogs everyday. It is going to at all times be stimulating to read content material from other writers and practice slightly something from their store. I抎 favor to use some with the content on my weblog whether you don抰 mind. Natually I抣l give you a link on your internet blog. Thanks for sharing.
I have to show appreciation to the writer for bailing me out of this situation. Just after scouting throughout the world wide web and getting notions that were not helpful, I believed my entire life was gone. Existing without the presence of solutions to the problems you’ve sorted out all through your entire short article is a critical case, as well as ones which might have in a negative way affected my entire career if I had not discovered your web blog. Your main know-how and kindness in taking care of all the pieces was precious. I don’t know what I would’ve done if I hadn’t encountered such a point like this. I am able to at this point relish my future. Thank you so much for the expert and sensible help. I won’t be reluctant to recommend the website to anyone who should get direction about this matter.
There is noticeably a bundle to find out about this. I assume you made sure good factors in features also.
I feel really pleased to have noticed your webpage and look forward to a lot of interesting times reading here. Thanks once more for all of the details. {
Helpful information. Fortunate me I found your site by chance, and I’m surprised why this twist of fate did not came about earlier! I bookmarked it.
Great post and straight to the point. I am not sure if this is really the best place to ask but do you guys have any thoughts on where to get some professional writers? Thanks in advance 🙂
Howdy very cool website!! Guy .. Excellent .. Amazing .. I’ll bookmark your site and take the feeds also¡KI’m happy to seek out a lot of helpful info here within the submit, we need develop more strategies in this regard, thanks for sharing. . . . . .
HelloHiHello thereHi thereHowdyGood dayHey there! I justI simply would like towant towish to give you aoffer you a hugebig thumbs up for thefor your greatexcellent infoinformation you haveyou’ve gotyou have got hereright here on this post. I will beI’ll beI am coming back toreturning to your blogyour siteyour websiteyour web site for more soon.
Heya i’mi am for the first time here. I came acrossfound this board and I find It trulyreally useful & it helped me out a lotmuch. I hope to give something back and helpaid others like you helpedaided me.
There are some fascinating deadlines on this article however I don抰 know if I see all of them heart to heart. There may be some validity however I will take hold opinion till I look into it further. Good article , thanks and we want more! Added to FeedBurner as effectively
Thank you for the sensible critique. Me & my neighbor were just preparing to do some research about this. We got a grab a book from our area library but I think I learned more from this post. I’m very glad to see such wonderful info being shared freely out there.
I’m not sure where you are getting your information, but great topic. I needs to spend some time learning more or understanding more. Thanks for great info I was looking for this info for my mission.
Would you be interested by exchanging links?
Thank you for any other excellent article. Where else may anyone get that type of info in such a perfect approach of writing? I’ve a presentation next week, and I am at the look for such information.
HeyHowdyHi thereHeyaHey thereHiHello! I knowI realizeI understand this is kind ofsomewhatsort of off-topic buthowever I hadI needed to ask. Does running aoperating abuilding amanaging a well-established blogwebsite likesuch as yours take arequire a lot ofmassive amountlarge amount of work? I’mI am completely newbrand new to bloggingoperating a blogwriting a blogrunning a blog buthowever I do write in my diaryjournal dailyon a daily basiseverydayevery day. I’d like to start a blog so I canwill be able tocan easily share mymy ownmy personal experience and thoughtsviewsfeelings online. Please let me know if you have anyany kind of suggestionsideasrecommendations or tips for newbrand new aspiring bloggersblog owners. Appreciate itThankyou!